SeaWorld: Not Just a Ticket Anymore

You likely know the name. The very first SeaWorld park opened over 50 years ago, but the company has evolved to a publicly held global brand that is providing entertainment and inspiration to millions of guests every year.

In 2019, SeaWorld Parks & Entertainment welcomed nearly 23 million guests to its 11 parks across the country, including SeaWorld, Aquatica and Discovery Cove in Orlando; SeaWorld and Aquatica in San Antonio, TX; SeaWorld San Diego; Busch Gardens and Adventure Island water park in Tampa Bay Florida; Busch Gardens and Water Country USA in Williamsburg, Virginia; and Sesame Place in Langhorne, Pennsylvania.

Although each park destination has a great collection of hotel partners offering packages that include hotel rooms with your park tickets (all available in VAX), the Orlando parks have taken things to another level. Orlando is clearly one of the world’s most popular vacation destinations and the SeaWorld parks there are now tied to a collection of 11 official hotels offering unique benefits and value, under the brand positioning of SeaWorld Parks & Resorts. The partner hotels include some of the world’s top hotel and resort brands including Marriott, Hilton and IHG. Any guest staying in an official hotel of SeaWorld Orlando receives exclusive benefits including discounts on culinary and merchandise purchases in the parks and priority entry at SeaWorld during peak seasons. But for the best value, guests will choose to make SeaWorld the foundation of their Orlando vacation by booking a hotel package.

The core hotel package options in Orlando include the Kids Free Package, offering one free child’s admission with each paid adult admission (maximum of 2 free) and the Eat Free Package, offering an all-day dining deal for one day for each member of the party. With each package, guests are encouraged to add more parks for even more value. There are also seasonal package offers including the Holiday Celebration Packages and others tied to seasonal events.

For the ultimate Orlando vacation experience, there’s also the Discovery Cove vacation package option. This package includes a day at Discovery Cove, the all-inclusive day resort. With the standard package, guests also receive length-of-stay admission to SeaWorld and Aquatica. As an added benefit, transportation is provided to and from Discovery Cove from each of the official hotels of SeaWorld.

But there’s more. Each vacation package also includes Signature Show Seating (reserved at SeaWorld’s best shows and presentations) and one free hotel night based on a minimum length of stay. Length of stay requirements vary by hotel but provide consumers with even more value. Soon guests will also have the option to finance their vacation package purchase to provide added flexibility.

There are more reasons why your clients should choose SeaWorld Parks & Resorts and Orlando for their next vacation. The park’s central location provides easy access to all of Orlando’s entertainment and attraction options. SeaWorld Parks & Resorts is on International Drive, a main artery of entertainment for guests vacationing in Orlando, which has undergone a multi-billion-dollar transformation. The parks have also evolved significantly, now offering a wide range of entertainment options. SeaWorld Orlando is now home to one of the best collections of roller coasters in the southeast. Its water park, Aquatica, has been voted best waterpark in the USA by the readers of USA Today. And Discovery Cove is a one-of-a-kind experience and a perfect complement to any Orlando vacation. It’s also noteworthy that guests can add Busch Gardens Tampa Bay to their Orlando vacation experience for less than half the cost of a full day ticket.

As if that weren’t enough, SeaWorld also maintains a strong commitment to the oceans and the animals that call them home. Working in sync with governmental agencies responsible for their well-being, SeaWorld has rescued over 38,000 animals in its 50+ year history. Rescue is actually a three-part process that includes rehabilitation and the ultimate goal of returning animals to their natural world. By supporting SeaWorld, you are also supporting these efforts and SeaWorld’s mission to protect animals in the wild wonders of our world.

Training programs are available to provide deeper insights to each of the parks and the programs in place to support our partners in the travel industry. You are encouraged to get to know the parks better by engaging in these programs and other communication channels available, and to share the great news of opportunity that SeaWorld Parks & Resorts represents to consumers traveling to Orlando!